CRM Manager – German Speaking

Job Overview

We are currently seeking an experienced CRM Manager who is fluent in German and passionate about improving customer retention and engagement. As a CRM Manager, your primary focus will be on enhancing the player’s experience at Platincasino, encompassing everything from onsite interactions to communications, casino games, and sportsbook. You will play a key role in improving retention rates, performance, and profitability, and be responsible for devising and delivering all digital marketing campaigns.

Key Responsibilities:

• Develop and implement highly automated and personalized lifecycle campaigns, as well as real-time interactions, across multiple channels based on customer behavior modeling, with a strong emphasis on creating player lifecycle journeys.
• Conduct A/B and multivariate testing of lifecycles to continuously optimize campaign quality and performance.
• Analyze lifecycle campaigns in collaboration with the Product, Key Account, and Data teams to improve the return on investment (ROI) of the lifecycles.
• Assist in building a data-driven digital marketing strategy.

Requirements:

• Fluency in German is a must.
• Minimum of 2 years’ experience in a CRM position within the iGaming industry.
• Analytical mindset with the ability to present reports in a logical manner.
• In-depth understanding of segmentation strategies.
• Strong organizational and collaborative skills.
• Positive attitude with a solution-oriented mindset.
• Team player mentality.

What We Offer:

• Attractive remuneration package.
• Wellness benefit (after probation).
• Optician/Spectacle and Blue Lens Benefit (after probation).
• Health Insurance (after probation).
• Breakfast/lunch provided all week.
• Monthly snacks allowance.
• Training support.
• Modern office facilities.
• Exciting Company Events.

Join our team and contribute to improving customer engagement and retention through your expertise in CRM management. Apply now and be a part of our dynamic and innovative environment!